Build Momentum and Barbour ABI continue to furnish Abbey Business Interiors with quality opportunities despite the pandemic!

For over 30 years Abbey Business Interiors have been creating people inspired spaces for workplace and hospitality environments. For a long time, they have used Barbour ABI to give them up to date, in depth, market info.

To get the best use of their Barbour ABI subscription, Abbey Business Interiors have always had a resource responsible for interrogating the data and following up on opportunities. Up until recently this has been predominantly inhouse.

Back in September 2019, Abbey Business Interiors placed an advert on LinkedIn looking to fill this role, asking for someone with telemarketing experience, along with knowledge of Barbour ABI. On seeing this, the team at Barbour ABI put Build Momentum in touch with Abbey Business Interiors, and after an initial discussion it was agreed that this was a great fit for both parties. A contract was agreed, and Build Momentum got straight down to work.

The campaign started to produce results straightaway with face to face appointments booked with architects, surveyors, main contractors, and end user clients. Fast forward to March 2020, and the world became a different place, with face to face meetings clearly off the agenda. Abbey Business Interiors decided, quite rightly, that the best approach was to continue to be proactive and to speak with as many potential customers as possible.

Face to face meetings were exchanged for video calls, some lateral thinking was applied to ensure as many decision-makers as possible were reached, but the upwards momentum was unaffected with the number and quality of opportunities continuing to rise despite testing trading conditions.

Build Momentum have provided a consistent level of service, month on month, from day one

We are delighted to be working alongside Abbey Business Interiors and our team have enjoyed playing a part in their continued success

A combination of our intelligence service and Build Momentum’s expertise has enabled Abbey to take advantage of new opportunities and relationships